Disney+ sees the first drop in subscriber numbers.
For the first time since its debut in November 2019, Disney+ has lost subscribers. In the Q4 2022, the number of global platform subscribers dropped by 2.4m and now stands at 161.8 million. Furthermore, the much vaunted return of Bob Iger to helm the House of Mouse was unable to prevent this loss .Although the loss only represents 1.5 percent of the platform’s total subscriber numbers, does it represent a blip or a trend?