Below you will find solutions to a wide range of issues that the broadcasting industry currently faces as well as StreamVX case studies from the business sectors that the company operates in. So whether you are a CEO, CTO, CFO or in middle management, you will find expert information that may well help you in making astute decisions for your company.
July 26, 2024
Over the past five months, the biggest video streaming players: Netflix, Max, Warner Bros. Discovery and Paramount, have significantly reduced their marketing budgets. They have also been more frugal in their spending on TV production, content acquisition and promoting their platforms on national TV. Paid advertising budgets fell by as much as 18% to $216.10 million.
July 19, 2024
A recent report on the results of a survey conducted by Forbes Home found that up to 99% of all US households pay for at least one streaming service, with viewers watching at least 21 hours of content delivered by streaming video platforms each week. The report shows that streaming has become a huge economic force, valued at $544 billion by 2024. The value of this branch of user-delivered entertainment is expected to grow to $1,902 billion by 2030.
July 12, 2024
After approximately 8 months of negotiations, the sale of Paramount Global to Skydance Media has finally taken place. The two companies have worked together for more than 10 years and Skydance has wanted to consolidate the two brands for several years. The merger of the two Hollywood giants will cost up to $8.4 billion and will take place in two stages.
July 5, 2024
The Olympics will have a huge impact on the streaming market this summer. It's a sporting event watched by billions of people around the world. New research shows that more than a quarter of all sports streaming subscribers in the US will sign up to a new streaming service just to watch the Olympics, which will be held in Paris from July 26 to August 11, 2024.
June 28, 2024
Netflix announced that the film "Under Paris" was watched by 40.9 million people on its premiere weekend. The French production has achieved one of the best results in the history of the streaming platform, beating two records and all competitors.
June 21, 2024
Germany is currently hosting EURO 2024 after being selected to host the 17th edition of the UEFA European Championship at the UEFA Executive Committee meeting in Lyon on 27 September 2018. West Germany hosted the 1988 edition, but this is the first time since reunification that Germany has hosted the UEFA European Championship. Football, known as soccer in the USA, is the biggest and most important event in Europe. It has captured the attention of sports fans since its inception.
June 14, 2024
Five years on from the Walt Disney Company's decision to give Kevin Feige (head of Marvel Studios) full control of all things Marvel, it was felt to be a huge mistake. Previously, all the needs of the Marvel studio had been prioritized by Disney, which saw no need to support the television projects of this universe. Recent conferences of this company have announced the great return of Marvel Television.
June 7, 2024
It looks like Netflix has solved the problem of securing long-term growth. The streaming giant now has 40 million users on its ad-supported streaming service. That number has almost doubled in the last four months, which is really significant.
May 31, 2024
As many of us remember, streaming video services were supposed to let us watch what we wanted, when we wanted, and be a pretty affordable option. What's striking is that over the past few years, streaming has become expensive. It has done the impossible: made people miss good old-fashioned cable bundles.
May 24, 2024
The biggest streaming services compete fiercely for consumers' attention and money. However, they often do business together, such as selling time-limited rights to their famous productions or joint offers. We see this second situation in the context of joint subscriptions to Max, Disney+ and Hulu.